Image by: http://i372.photobucket.com/albums/oo169/FaTaL_AtRoCiTyx/DrPepper20OZ.jpg
The design of the soda bottle is taken into a unique field, as it is not merely just a simple design just to hold the soda in, but also based on the needs of the consumer.
The soda bottle is something in our society that we do not think is carefully design, and notice. Each bottle has it's own distinct look and design to it. The designer of the bottle has to take into the consideration of the shape and function of the bottle as well as how it stands with their company and how it'll be advertised and look. Aesthetics play a key point in the design, as it has to draw the consumer to it. Although the main point of the soda is the taste, the design of the bottle also has to follow the 5 elements of ergonomics as well. The basic design for the bottle can be seen in the brand Dr. Pepper, their bottle is design in a basic format. Upon the top portion of the bottle it follows a wavy design all the way to the top, the bottle itself is pretty symmetrical and balanced. The shape of the bottle corresponds to the grip of the bottle and how the consumer uses it and handles it.
The logo of the bottle is the set theme for the design; it is based on colors and the design of the logo and how it is expressed. Dr. Pepper has a set themed of reddish maroon color, which makes the drink so distinctive and well known to the consumers. If you’re able just to spot the drink on the shelves’ you’ll be able to tell what kind of drink it is.